The March issue of The Advocate.com includes a conversation between filmmaker Kevin Smith and actress Guin Turner. In the conversation between old friends, Smith asks for an update on Turner's involvement in the HBO Bettie Page film project based on her screenplay:

"The Bettie Page movie is going to be in preproduction soon - like, April. Gretchen Mol is going to play Bettie Page; HBO is doing it." - Guin Turner

This seems to confirm the casting of Gretchen Mol as Bettie Page in the project, although official details from HBO will probably not be released until after preproduction begins next month.